Why Law Firms Are Advertising on Settlement Directories (And Why You Should Too)
Settlement directories have quietly become the most efficient plaintiff acquisition channel for class action firms. Here's the strategic case for why this channel works and why adoption is accelerating.
Class Action Settlement Advertising: ROI Guide for Law Firms
Measuring ROI on class action advertising is harder than it looks. Here's a framework that accounts for the contingency-fee economics of plaintiff work, with honest CPL comparisons across every major channel.