How to File Your Varsity Brands Data Breach Settlement Claim (Step-by-Step Guide)
What Is the Varsity Brands Settlement?
Varsity Brands — the well-known manufacturer and retailer of cheerleading uniforms, athletic apparel, and performance gear under brands including BSN Sports, Herff Jones, and Varsity Spirit — experienced a data breach in May 2024 that exposed the personal information of customers, employees, and other individuals whose data the company held.
Compromised data included names, addresses, Social Security numbers, financial account information, payment card data, and in some cases, driver's license numbers and other government-issued ID information. The exposure of payment card and Social Security data creates meaningful risks of financial fraud and identity theft.
A class action settlement has been reached. Eligible claimants can receive between $100 and $6,500 — and no documentation is required to file the standard claim.
Who Is Eligible?
- Anyone whose personal information was exposed in the May 2024 Varsity Brands data breach
- Customers who purchased products from Varsity Spirit, BSN Sports, Herff Jones, or other Varsity Brands subsidiaries and had data stored in the affected systems
- Current or former Varsity Brands employees whose HR or payroll data was compromised
- Anyone who received a breach notification from Varsity Brands or one of its subsidiary companies
- Individuals who experienced financial fraud or identity theft that can be linked to the breach
If you participated in scholastic sports, cheerleading, or band programs that ordered uniforms or equipment from Varsity Brands companies, your personal data may have been on file. Check for any breach notification you may have received.
What Proof Do You Need?
Step-by-Step: How to File
Step 1: Act Immediately
The filing deadline is April 15, 2026 — just days away. Stop what you're doing and file now. The process takes 10 minutes or less.
Step 2: Visit the Official Claim Portal
Go to vbdataincidentsettlement.com. This is the only authorized filing site. Disregard any emails or texts from third parties claiming to facilitate your claim for a percentage of your payout.
Step 3: Verify Your Eligibility
The site will ask you to confirm that your information was involved in the May 2024 data breach. If you received a notification letter from Varsity Brands (or one of its subsidiaries), have that handy. If you didn't receive one but believe you were a customer or employee, you can still attempt to file — the administrator will verify eligibility against the breach records.
Step 4: Select Your Claim Type
- Standard claim ($100 flat rate): No documentation needed. Fastest and easiest option.
- Documented out-of-pocket losses (up to $6,500): If you experienced fraud or spent money addressing the breach's impact — bank fees, credit monitoring subscriptions, legal fees, credit repair costs — attach receipts and a brief description.
- Lost time ($25/hour up to 5 hours): Compensation for time spent addressing breach-related issues, with a written description.
Step 5: Complete and Submit the Form
You'll need to provide:
- Full legal name
- Current mailing address
- Email address
- Confirmation of breach notification or relationship to Varsity Brands
- Supporting documents (only for enhanced loss claims)
Online submission is instant. Confirm you receive a submission confirmation email after filing.
Step 6: Deadline — April 15, 2026
All claims must be filed or postmarked by April 15, 2026. This date will not be extended. If you are reading this and have not yet filed, open a new tab and go to vbdataincidentsettlement.com right now.
How Much Will You Get?
Payouts depend on your claim type and the total number of valid claimants:
- Standard claim: Starting at $100 for confirmed eligible claimants
- Documented losses: Up to $6,500 based on submitted receipts and evidence
- Lost time: Up to $125 (5 hours × $25/hour)
Payment arrives by check or electronic transfer after the court approves the final distribution, typically several months after the claims deadline.
⚠️ Deadline: April 15, 2026 — File Today
Need Help Filing Fast?
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